In the past, companies could rely on traditional media to promote their products. But in this age of technology, consumers are able to receive information in so many different ways, so much so that they become bombarded by messages from all forms of media. The onslaught of information that consumers have to deal with challenges companies to find new and innovative ways of delivering their message directly to their consumers.

In this light, Modern Ads and Promo Inc., brings CATCH BLUEZONE Mobile Marketing, a new form of mobile marketing that is the first of its kind in the Philippines.

By using the existing Bluetooth technology found in devices such as mobile phones, computers, and personal digital assistants (PDAs), CATCH BLUEZONE allows you to send any kind of information directly to your target consumers. You can send store coupons, discounts, company logos, pictures, audio files (in MP3 or WAV formats), video files (in MPEG4 format), movie trailers and teasers, infomercials, business cards, and any other digital content your company would like to send.

It is cost-effective.
Unlike SMS and MMS which allow you to send your content at cost, CATCH BLUEZONE allows you to reach anyone with a Bluetooth-enabled device within 100-150 meters and deliver your message without any cost.

It allows you to directly reach your consumers.
Since any file sent via Bluetooth requires acceptance from the device's owner, using CATCH BLUEZONE to send your company's promotional material ensures that not only are you directly reaching your consumers, you are also instantly able to gauge the effectiveness of your promotional campaign.

It allows you to test the effectiveness of your company's campaign.
This is one edge that CATCH BLUEZONE has over traditional media: if in the past, your company would have to do some market research to test the effectiveness of your promotional campaigns, CATCH BLUEZONE changes all that with a simple "Yes" or "No" click by a Bluetooth-enabled device. CATCH BLUEZONE instantly allows you to track the number of people who have received your message. That in itself is an innovation that no other form of technology can boast of.

No SPAMMING required.
Consumers have to deal with so much information that they don't necessarily want to have. With CATCH BLUEZONE, consumers have the power to choose whether or not they want to receive digital content from your company. You are assured that your consumers are receiving content that they are interested in, and such interest can translate into product sales. With no annoying SPAM to deal with, your consumers are getting the content that they want, which is exactly what you want.

CATCH BLUEZONE Mobile Marketing can reach customers within 100-150 meters in any of the following establishments:

• Restaurants & Bars
• Malls & Retail Stores
• Museum & Parks
• Exhibition/Convention Halls
• Bus/Train Stations
• Hotels/Motels
• Leisure Parks/stadium/Cinema
• Airport Lounges
• Outdoor Advertising and more . . . .